
after a series of much publicized (and all failed) attempts, just as the city seemed to give up on itself, yet another “rescue” of mexico city’s centro histórico (the “historic center”) was announced in 2001. according to the promoters of the regeneration scheme, the area had fast been falling into oblivion and decay, after a long period of systematic neglect and abandonment that began in the 1950s and turned to a full-flung physical and demographic emptying on the aftermath of the tragic earthquakes in september 1985 (30% of the area’s population was lost in the last 20 years). despite being proclaimed world heritage by the UNESCO in 1987, the centro was in a truly critical situation in terms of (lack of) preservation, insecurity (official statistics reported around 83 criminal offenses committed each day), informalization, and actual physical sinking (the centro tops the site of the ancient lakebed on which mexico city was originally founded).
the centro has been one of the more unstable sectors in the city throughout its history. it is also a place of incredible complexity—if not plain chaos—in cultural and social terms as well as in terms of landscape. over the last 30 years a series of major urban renewal/restoration projects have been proposed by successive local and federal governments. Most of them didn’t even get started, let alone achieve anything close to success. there was one substantial difference, though, this time round, which would give this
rescate a whole new dimension. like the others before it, this program worked as a mixed venture of public (local and federal) funding and private investment. it also included a consulting organism with “civil society” representatives. the objectives and even the strategies of the program—at least on paper—were actually quite similar to those before it. the difference, though, was a certain someone named carlos slim, the number 2 guy on the forbes 100 richest people on earth list (currently there is some
controversy about whether or not he's actually beat bill gates to number 1). slim justified his involvement in the project on somewhat sentimental (if not cynical) terms: the centro was his
barrio, the neighborhood he grew up in, and he simply wanted to “give back”. not to call him a liar, but it was quite clear for almost anybody there was more to it.
today, when the rescate is in reaching the end of the first phase, the reasons are becoming even clearer. slim’s overwhelming influence in the city has turned to omnipresence in the centro. slim-owned sanborn’s restaurants and starbucks and 7-11s and mix-up record stores and suburbia or sears department stores and el globo bakeries are now ubiquitous around the newly-paved and restored blocks. telmex, the former state-owned telephone monopoly that slim bought in 1994 has not only installed public phone booths everywhere, but also has created a couple of telmex theaters and a telmex cultural center and a telmex technological institute and several telmex-funded art exhibitions and history museums in the central district. slim is the central figure behind the
fundación centro histórico, a non-lucrative (sic) association responsible for steering practically every cultural event and program in the area (temporary exhibitions, concerts and festivals, art-student housing blocks, etc.), as well as supervising over historic building restoration and promoting the creation of a series of “corridors” (business, technology, cultural and entertainment) that conveniently touch and cross a good deal of slim blocks, slim lots and slim buildings. the fundación is conveniently close with the
bienes raíces centro histórico (realty) group. as a sort of crown jewel, slim has aquired the emblematic
torre latinoamericana, which was built in the 1950s and remained the tallest building in the city until the end of the 1970s, an absolute symbol of modernity and one of the two or three key reference points in the whole area.